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Bob Berry

Experiencing, investigating, writing, reporting the impact of AI on human creativity, creative people, and human-computer interactions. I’m the primary subject. I’m the creator of the Human-Computer MasterMind Academy, and the Human-Computer MasterMind System. I’m a user experience, e-learning, leadership, and professional development speaker, researcher, author, consultant, developer, and teacher. I can show you and your team, company, organization, group, or audience how to make your human-computer interactions visible, and apply a brilliant, insightful, and proven art and science to take all you do in the world, online and offline, to the next level.

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Featured Post

UX is a bandaid, an intermediary between users and their goals

The user experience professions and practice have always fundamentally been about usability and ease of use. The two players in that story, the users and the experiences they’re trying to figure out, have both always presented shortcomings in that human-machine relationship. Either the user is not very competent or experienced or is otherwise compromised in their ability to figure out the interface. Or, the interface has not been well designed, does not use commonly accepted human factors,...

11 months ago • 2 min read

Our lives and my life become consumed by virtual experiences. The digital, simulated, artificial, streamed, and recorded consume our attention. Our devices create their own brand of madness. I need solitude, off the grid, with no wifi and no cell signal. These times and places are like private personal treasures and activities that I keep to myself, like an imaginary friend when I was a child. No one can intrude upon those moments and their silent, contemplative atmosphere. So I disappear...

11 months ago • 4 min read

Photo by Yosh Ginsu on Unsplash Today, in early 2024, new AI platforms and capabilities are causing shockwaves through the creator economy and creators’ lives. But creators can outsmart ChatGPT with a powerful advantage. Platforms like OpenAI’s ChatGPT and Google’s Bard, as well as a number of A.I. graphics engines, are demonstrating their clear and present threat to the work of many creators. The quality, depth, and speed of AI-generated text and images are amazing and alarming. These AI...

11 months ago • 5 min read

From MidJourney - here come the business bots As I build a new venture focused observing, experiencing, analyzing, and reporting on the impact of A.I. on the entire Creator culture and economy, I wonder … As I build a new venture focused observing, experiencing, analyzing, and reporting on the impact of A.I. on the entire Creator culture and economy, I wonder … What to do with a technological phenomenon, when considering how and working on the mechanics of launching a business focused on that...

11 months ago • 3 min read

Letting A.I. into the wild accelerates and worsens every other A.I. risk 'AI in the wild' - by MidJourney Here and now, the dawn of the Age of Machines presents many risks. But the one risk with artificial intelligence that supersedes them all is the release of the source code into the wild, into the hands of millions. This foundational error accelerates and detonates all the others. How can the tech companies, the billionaires and CEOs, the developers and programmers talk about AI control,...

11 months ago • 4 min read

The internet is crowded with gurus and programs selling digital success. But they may divert your path to digital stardom. I’ve paid thousands of dollars over almost three decades to learn the secrets of various gurus – who usually promote their own methods, programs, and systems as the only path to riches and happiness. But the promises are often deeply flawed. And usually predatory. Most successful digital entrepreneurs start by mastering relevant subject matter as paid knowledge workers....

11 months ago • 3 min read